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How we're doing things differently

  • Replacing leather with innovative plant-based alternatives
  • Reducing toxicity with OEKO-TEX certified and undyed materials
  • Ensuring our artisans work in ethical conditions and that they receive at least a minimum wage
  • Sourcing less impactful hardware
  • Ensuring transparency and traceability
  • Working towards completely synthetic-free products

a note from our founder

Hi, I'm Elena, the human behind LOUÉ STUDIO

I started LOUÉ STUDIO because I couldn't find a handbag I felt completely good about buying. 2 years ago I was on the hunt for the perfect black shoulder bag. I was drawn to leather bags for their more sophisticated designs and craftsmanship, but I didn’t want to buy leather. When I explored vegan options, I realised they were mostly made of plastic, and no brand offered the transparency and traceability I sought.


Fashion is a key form of self-expression, yet it rarely reflects our values. Determined to find a better solution, I began researching materials, manufacturing, and design. The more I learned, the more I knew I had to take action and create the brand I envisioned myself!


LOUÉ STUDIO exists to make handbags we can feel good about carrying, while also educating and inspiring change. I am on a mission to innovate the handbag industry – It's not an easy task, but I guess that's what makes it exciting. Join me on this journey


PS: Two years later, I finally got my black shoulder bag (on the left!) – and I couldn’t feel more proud!